I've written many times giving advice and tips to help your business. Mostly, I write about leveraging social media. But instead of just talking about business, this time I'd like to take some time and write about how you can help yourself. Which, in turn can help your business thrive and prosper. Here is a list of 3 books that I believe business owners should read.
The E-Myth Revisited (Michael E. Gerber) : One reason small businesses fail is a lack of systems. A lot of owners like to make it up as they go. I can assure them that until they put systems in place their customer experience will be inconsistent at best. Mr. Gerber explains not only why systems are important but how to install systems that will make your business better and more predictable. This book explains that the end result will be both happier employees and happier customers.
Traction (Gino Wickman): Business owners often try to do too many things at once. Not only do they pile too much on their plates, they pile too much on their manager's plate as well. Mr. Wickman helps them focus on the 10 percent of time they have available for strategic activities. He helps them understand why they need to hold three types of meetings, why every employee needs a big project and why all employees need to focus on a metric they can influence.
What Got You Here Won't Get You There (Marshall Goldsmith): Also about change, this book emphasizes that most problems in a business are caused by the person running it. Mr. Goldsmith has helped some very well known chief executives learn skills that help them do their job better. Most important, he helps readers learn how to look at their situations with a fresh perspective.
If you can think of any other great books related to business, please leave a comment!
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