With more and more people jumping on the real estate train every day, the market is beginning to get very saturated with Realtors. This causes those who want to be successful in the business to offer a higher quality service to those who hire them. One way realtors can do this is by offering professional images of their listings. Not only does it make their service look more professional, but it also helps sell houses more quickly because better pictures online usually means more foot traffic at the listing.
1. Be Professional
Real Estate is a very professional business, and a realtors image is the product they sell. As a photographer, your job is to be an extension of their image by being on time, looking neat, and offering an outstanding product. That being said, when you go to meet with a realtor or one of their clients, make sure you are presentable and are dressed in at least business casual attire.
2. Do Your Research
Before you start shooting, take note of the typical,pictures other realtors use for their listings. This will give you an idea of where to start in the home and which images are the most important. I also like to collect our local home owner magazines and go to the book store to get interior decorating magazines for inspiration on how to stage homes. There are also a myriad of shows on TLC and HGTV that help.
3. Stage The Room Before You Shoot
When a potential home buyer is searching for their future abode on the multi list, there are a few things that are generally the most important. You always want to make sure the curb appeal of the house is on display. If the home isn't visually appealing from the front, do your best to get a new angle and suggest they manicure the lawn, plant some flowers, etc. Before you start taking the pictures.
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